Bitner, Mary Jo books & textbook
Services Marketing: Integrating Customer Focus Across the Firm ISE
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler 8th edition (ISE)
McGraw-Hill Education /2023T Paperback / 562 Pages
isbn-10: 1266287159 / isbn-13: 9781266287152
Services Marketing: Integrating Customer Focus Across the Firm
Zeithaml, Valarie A. Bitner, Mary Jo Dwayne Gremler
McGraw Hill /2017-03-13 Hardcover / 544 Pages
isbn-10: 0078112109 / isbn-13: 9780078112102
Loose Leaf for Services Marketing
Zeithaml, Valarie A. Bitner, Mary Jo Gremler, Dwayne D. Mende, Martin
McGraw Hill /2023-01-19 Loose Leaf / 560 Pages
isbn-10: 1260564169 / isbn-13: 9781260564167
Loose Leaf for Services Marketing
Zeithaml, Valarie A. Bitner, Mary Jo Gremler, Dwayne D.
McGraw Hill /2017-03-13 Loose Leaf / 1088 Pages
isbn-10: 1259867013 / isbn-13: 9781259867019
Connect Access Card For Services Marketing Integrating Customer Focus Across the Firm
Valarie A. Zeithaml Mary Jo Bitner Dwayne D. Gremler Martin Mende
McGraw Hill Learning /2023T Printed Access Code / 1 Pages
isbn-10: 1260564134 / isbn-13: 9781260564136
Services Marketing (6th Edition)
Zeithaml, Valerie Bitner, Mary Jo Gremler, Dwayne
McGraw-Hill Education /2012-03-12 Hardcover / 672 Pages
isbn-10: 0078112052 / isbn-13: 9780078112058
Services Marketing: Integrating Customer Service Across the Firm 4e: Integrating Customer Focus Across the Firm (UK Higher Education Business Marketing)
Wilson, Alan Zeithaml, Valarie A. Bitner, Mary Jo Gremler Associate Professor of Marketing, Dwayne D.
McGraw-Hill Education / Europe, Middle East & Africa /2020-10-07 Paperback
isbn-10: 1526847809 / isbn-13: 9781526847805
Services Marketing (International Edition)
Zeithalm, Valerie Bitner, Mary Jo Gremler, Dwayne
Mcgraw-Hill /2008T Paperback
isbn-10: 0070700990 / isbn-13: 9780070700994
Services Marketing (5th Edition)
Valarie A. Zeithaml Mary Jo Bitner Dwayne Gremler
McGraw-Hill/Irwin /2008-05-23 Hardcover / 736 Pages
isbn-10: 0073380938 / isbn-13: 9780073380933
Profiting From Services and Solutions: What Product-Centric Firms Need to Know (Service Systems and Innovations in Business and Society)
Valarie A. Zeithaml Stephen W. Brown Mary Jo Bitner Jim Salas NC David S. Van Pelt Family Distinguished Professor of Marketing Chapel Hill Kenan-Flagler Business School at the University of North Carolina
Business Expert Press /2014-07-31 Paperback / 220 Pages
isbn-10: 1606497480 / isbn-13: 9781606497487
