Zeithaml, Valarie books & textbook
Services Marketing: Integrating Customer Focus Across the Firm
Zeithaml, Valarie A. Bitner, Mary Jo Dwayne Gremler
McGraw Hill /2017-03-13 Hardcover / 544 Pages
isbn-10: 0078112109 / isbn-13: 9780078112102
Services Marketing: Integrating Customer Focus Across the Firm ISE
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler 8th edition (ISE)
McGraw-Hill Education /2023T Paperback / 562 Pages
isbn-10: 1266287159 / isbn-13: 9781266287152
Delivering Quality Service
Free Press /1990-03-19 Hardcover / 226 Pages
isbn-10: 0029357012 / isbn-13: 9780029357019
Services Marketing: Integrating Customer Service Across the Firm 4e: Integrating Customer Focus Across the Firm (UK Higher Education Business Marketing)
Wilson, Alan Zeithaml, Valarie A. Bitner, Mary Jo Gremler Associate Professor of Marketing, Dwayne D.
McGraw-Hill Education / Europe, Middle East & Africa /2020-10-07 Paperback
isbn-10: 1526847809 / isbn-13: 9781526847805
Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy
Rust, Roland Zeithaml, Valarie Lemon, Katherine
Free Press /2000-06-27 Paperback / 308 Pages
isbn-10: 0684864665 / isbn-13: 9780684864662
Services Marketing: Integrating Customer Focus Across the Firm
Zeithaml, Valarie A. Bitner, Mary Jo Gremler, Dwayne D. Mende, Martin
McGraw Hill /2023-01-19 Hardcover / 560 Pages
isbn-10: 1260260526 / isbn-13: 9781260260526
Connect Access Card For Services Marketing Integrating Customer Focus Across the Firm
Valarie A. Zeithaml Mary Jo Bitner Dwayne D. Gremler Martin Mende
McGraw Hill Learning /2023T Printed Access Code / 1 Pages
isbn-10: 1260564134 / isbn-13: 9781260564136
Loose Leaf for Services Marketing
Zeithaml, Valarie A. Bitner, Mary Jo Gremler, Dwayne D.
McGraw Hill /2017-03-13 Loose Leaf / 1088 Pages
isbn-10: 1259867013 / isbn-13: 9781259867019
Service Quality (Marketing Science Institute (MSI) Relevant Knowledge Series)
Valarie A. Zeithaml and A. Parasuraman
Marketing Science Institute /2004-04-01 Paperback / 86 Pages
isbn-10: 0965711439 / isbn-13: 9780965711432
