Liozu, Stephan books & textbook
Pricing Strategy Implementation: Translating Pricing Strategy into Results
Hinterhuber, Andreas Liozu, Stephan M.
Routledge /2019-08-08 Paperback / 166 Pages
isbn-10: 1138332178 / isbn-13: 9781138332171
Dollarizing Differentiation Value: A Practical Guide for the Quantification and the Capture of Customer Value
Value Innoruption Advisors Publishing /2016-08-02 Paperback / 256 Pages
isbn-10: 1945815000 / isbn-13: 9781945815003
Monetizing Data: A Practical Roadmap for Framing, Pricing & Selling Your B2B Digital Offers
Liozu, Stephan M. Ulaga, Wolfgang
Value Innoruption Advisors Publishing /2018-08-21 Paperback / 294 Pages
isbn-10: 1945815043 / isbn-13: 9781945815041
Digital Pricing Strategy
Liozu, Stephan M. Hinterhuber, Andreas
Routledge /2023-06-27 Paperback / 340 Pages
isbn-10: 1032127724 / isbn-13: 9781032127729
Value-based Pricing: 12 Lessons to Make Your Transformation Successful
Independently published /2024-08-02 Paperback / 239 Pages
The ROI of Pricing
Routledge /2014-01-23 Paperback / 240 Pages
isbn-10: 0415730716 / isbn-13: 9780415730716
The Industrial Subscription Economy: A Practical Guide to Designing, Pricing, and Scaling Your Industrial Subscription
Value Innoruption Advisors Publishing /2021-12-31 Paperback / 344 Pages
isbn-10: 1945815108 / isbn-13: 9781945815102
Monetizing and Pricing Sustainability (Implement Consulting Group Edition): Beyond Good Intentions: Transform Your Go-to-Market for Sustainable Impact
Liozu, Stephan M. Cros, Fabien
Independently published /2023-11-29 Paperback / 352 Pages
Pricing--The New CEO Imperative: A Book from the Pricing Profession to the C-Suite
Value Innoruption Advisors Publishing /2021-06-10 Paperback / 488 Pages
isbn-10: 1945815086 / isbn-13: 9781945815089
Innovation in Pricing
Hinterhuber, Andreas Liozu, Stephan
Routledge /2017-08-08 Paperback / 424 Pages
isbn-10: 1138738271 / isbn-13: 9781138738270