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Iacobucci, Dr. Dawn books & textbook

Analysis of Variance, Experimental Design, and Multivariate ANOVA, 3e

Iacobucci, Dr. Dawn  

Independently published /2023-01-08 Paperback / 301 Pages

   

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Marketing Models: Multivariate Statistics and Marketing Analytics, 4e

Iacobucci, Dr. Dawn  

CreateSpace Independent Publishing Platform /2016-11-05 Paperback / 280 Pages
isbn-10: 1539926109 / isbn-13: 9781539926108
   

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Marketing Research: Methodological Foundations

Iacobucci, Dawn  Churchill Jr., Dr. Gilbert A.  

CreateSpace Independent Publishing Platform /2015-03-05 Paperback / 564 Pages
isbn-10: 1507775547 / isbn-13: 9781507775547
   

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Three Essential Analytical Techniques for the Behavioral Marketing Researcher: Median Splits, Mean-Centering, and Mediation Analysis (Foundations and Trends(r) in Marketing)

Iacobucci Dr, Professor Dawn  Popvich, Deidre L  Bakamitsos, Georgios a  Posavac, Steven S  Kardes, Frank R  

Now Publishers /2015-12-30 Paperback / 106 Pages
isbn-10: 160198913X / isbn-13: 9781601989130
   

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