Berend Wierenga books & textbook
Agricultural Marketing and Consumer Behavior in a Changing World
Wierenga, Berend van Tilburg, Aad Grunert, Klaus Günter Steenkamp, Jan-Benedict E.M. Wedel, Michel
Springer /2012-09-30 Paperback / 327 Pages
isbn-10: 1461378796 / isbn-13: 9781461378792
Marketing Management Support Systems: Principles, Tools, and Implementation (International Series in Quantitative Marketing)
Wierenga, Berend van Bruggen, Gerrit
Springer /2012-10-12 Paperback / 355 Pages
isbn-10: 1461370760 / isbn-13: 9781461370765
Agricultural Marketing and Consumer Behavior in a Changing World
Wierenga, Berend van Tilburg, Aad Grunert, Klaus Günter Steenkamp, Jan-Benedict E.M. Wedel, Michel
Springer /1997-02-28 Hardcover / 327 Pages
isbn-10: 0792398564 / isbn-13: 9780792398561
Handbook of Marketing Decision Models (International Series in Operations Research & Management Science, 254)
Wierenga, Berend van der Lans, Ralf
Springer /2018-08-07 Paperback / 609 Pages
isbn-10: 3319860410 / isbn-13: 9783319860411
Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems
Van Bruggen, Gerrit H. Wierenga, Berend Bruggen, Gerrit H.
Now Publishers Inc /2010-07-16 Paperback / 138 Pages
isbn-10: 1601983689 / isbn-13: 9781601983688
Handbook of Marketing Decision Models (International Series in Operations Research & Management Science)
Springer /2010T Paperback / 630 Pages
isbn-10: 1441946101 / isbn-13: 9781441946102