van Bruggen, Gerrit books & textbook
Marketing Management Support Systems: Principles, Tools, and Implementation (International Series in Quantitative Marketing)
Wierenga, Berend van Bruggen, Gerrit
Springer /2012-10-12 Paperback / 355 Pages
isbn-10: 1461370760 / isbn-13: 9781461370765
The Rise of Mobile Marketing: A Decade of Research in Review (Foundations and Trends(r) in Marketing)
Aydin-Gokgoz, Zeynep Ataman, M Berk Van Bruggen, Gerrit
Now Publishers /2022-11-17 Paperback / 98 Pages
isbn-10: 1638280983 / isbn-13: 9781638280989
Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems
Van Bruggen, Gerrit H. Wierenga, Berend Bruggen, Gerrit H.
Now Publishers Inc /2010-07-16 Paperback / 138 Pages
isbn-10: 1601983689 / isbn-13: 9781601983688