levitt, theodore books & textbook
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Review, Harvard Business Christensen, Clayton M. Levitt, Theodore Kotler, Philip Reichheld, Fred
Harvard Business Review Press /2013-04-02 Hardcover / 224 Pages
isbn-10: 1633694577 / isbn-13: 9781633694576
Marketing Imagination, New, Expanded Edition
Free Press /1986-04-21 Paperback / 238 Pages
isbn-10: 0029190908 / isbn-13: 9780029190906
Marketing for business growth
McGraw-Hill Inc.,US /1974T Hardcover / 288 Pages
isbn-10: 0070374155 / isbn-13: 9780070374157
Thinking About Management
Free Press /1998-10-01 Paperback / 176 Pages
isbn-10: 0684863995 / isbn-13: 9780684863993
by Theodore Levitt (Author)The Marketing Imagination (Hardcover)
1983 /1983-01-01 Hardcover
Innovation in Marketing: New Perspectives for Profit and Growth
McGraw-Hill /1962-06T Hardcover / 253 Pages
isbn-10: 0070373779 / isbn-13: 9780070373778
The third sector;: New tactics for a responsive society
Amacom, New York /1973T Hardcover / 182 Pages
isbn-10: 0814453368 / isbn-13: 9780814453360
Ted Levitt on Marketing by Ted Levitt (2006-07-01)
Harvard Business Press / Mass Market Paperback
The Marketing Mode Pathways to Corporate Growth
McGraw-Hill /1969T Hardcover / 352 Pages
isbn-10: 0070373744 / isbn-13: 9780070373747
Business Classics: Fifteen Key Concepts for Managerial Success (1981)
Theodore Levitt Frederick Herzberg Robert L. Katz
Harvard Business Review /1981T Paperback