Moorman, Christine books & textbook
Strategic Market Management (Strategic Market Managment)
Aaker, David A. Moorman, Christine
Wiley /2023-11-14 Paperback / 480 Pages
isbn-10: 1119802865 / isbn-13: 9781119802860
Strategic Market Management (Strategic Market Managment)
Aaker, David A. Moorman, Christine
Wiley /2017-09-18 Paperback / 400 Pages
isbn-10: 1119392209 / isbn-13: 9781119392200
Strategy from the Outside In: Profiting from Customer Value
Day, George S. Moorman, Christine
McGraw Hill /2010-07-23 Hardcover / 320 Pages
isbn-10: 0071742298 / isbn-13: 9780071742290
Assessing Marketing Strategy Performance (Marketing Science Institute (MSI))
Christine Moorman and Donald R. Lehmann eds.
Marketing Science Institute /2004-08-01 Paperback / 292 Pages
isbn-10: 0965711447 / isbn-13: 9780965711449
Customer Data and Privacy: The Insights You Need from Harvard Business Review (HBR Insights Series)
Review, Harvard Business Morey, Timothy Burt, Andrew Moorman, Christine Redman, Thomas C.
Harvard Business Review Press /2020-09-22 Paperback / 176 Pages
isbn-10: 1633699862 / isbn-13: 9781633699861
Strategy from the Outside In: Profiting from Customer Value by Day (2010-08-01)
George S. Day Christine Moorman
McGraw-Hill Professional; edition (2010-08-01) / Hardcover
Handbook on Customer Centricity: Strategies for Building a Customer-Centric Organization (Research Handbooks in Business and Management series)
Palmatier, Robert W. Moorman, Christine Lee, Ju-Yeon
Edward Elgar Publishing /2019-08-30 Hardcover / 368 Pages
isbn-10: 1788113594 / isbn-13: 9781788113595
Strategic Market Management, Evaluation Copy
Aaker, David A. Moorman, Christine
Wiley /2022-08-30 Paperback
isbn-10: 1119802903 / isbn-13: 9781119802907
Marketing Estratégico (Portuguese Edition)
Harvard Business Review Roland T. Rust Christine Moorman Gaurav Bhalla David C. Edelman Theodore Levitt Clayton M. Christensen Scott Cook Taddy Hall Kevin Lane Keller Michael J. Silverstein Kate Sayre James C. Anderson James A. Narus Wouter van Rossum
ACTUAL /2018-02-01 Paperback / 232 Pages
isbn-10: 9896941769 / isbn-13: 9789896941765