Mizik, Natalie books & textbook
Handbook of Marketing Analytics: Methods and Applications in Marketing Management, Public Policy, and Litigation Support (Research Handbooks in Business and Management series)
Mizik, Natalie Hanssens, Dominique M.
Edward Elgar Publishing /2018-03-20 Hardcover / 712 Pages
isbn-10: 178471674X / isbn-13: 9781784716745