ISBN 1493920855 books & textbook
Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making (International Series in Quantitative Marketing)
Leeflang, Peter S.H. Wieringa, Jaap E. Bijmolt, Tammo H.A. Pauwels, Koen H.
Springer /2014-11-13 Hardcover / 422 Pages
isbn-10: 1493920855 / isbn-13: 9781493920853