van Helsdingen, Piet books & textbook
Services Marketing Management: An International Perspective
Kasper, Hans van Helsdingen, Piet de Vries Jr., Wouter
Wiley /1999-07-13 Paperback / 768 Pages
isbn-10: 0471984906 / isbn-13: 9780471984900
Services Marketing Management: A Strategic Perspective
Kasper, Hans van Helsdingen, Piet Gabbott, Mark
Wiley /2006-05-26 Paperback / 576 Pages
isbn-10: 0470091169 / isbn-13: 9780470091166
