Zaltman, Lindsay H. books & textbook
Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
Zaltman, Gerald Zaltman, Lindsay H.
Harvard Business Review Press /2008-04-01 Hardcover / 230 Pages
isbn-10: 1422121151 / isbn-13: 9781422121153
Marketing Metaphoria(Chinese Edition)
[ MEI ] JIE LA ER · SA ER TE MAN ( Gerald Zaltman ) , LIN SAI · SA ER TE MAN ( Lindsay H. Zaltman )
Zhejiang People's Publishing House /2014-03-01 Paperback
isbn-10: 7213059645 / isbn-13: 9787213059643