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Wang, Youcheng books & textbook

Destination Marketing and Management: Theories and Applications

Pizam, Abraham  Wang, Youcheng  

CABI /2011-11-01 Hardcover / 380 Pages
isbn-10: 1845937627 / isbn-13: 9781845937621
   

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Marketing for Tourism and Hospitality: Collaboration, Technology and Experiences

Fyall, Alan  Legohérel, Patrick  Frochot, Isabelle  Wang, Youcheng  

Routledge /2019-03-21 Paperback / 620 Pages
isbn-10: 1138121290 / isbn-13: 9781138121294
   

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Tourism Destination Marketing: Collaborative Strategies

Wang, Youcheng  

CABI /2025-06-30 Hardcover / 256 Pages
isbn-10: 1845936566 / isbn-13: 9781845936563
   

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