Patrick Barwise books & textbook
Simply Better: Winning and Keeping Customers by Delivering What Matters Most
Harvard Business Review Press /2004-07T Hardcover / 208 Pages
isbn-10: 0875843980 / isbn-13: 9780875843988
Strategic Decisions
Papadakis, Vassilis Barwise, Patrick
Springer /2012-10-12 Paperback / 327 Pages
isbn-10: 1461378400 / isbn-13: 9781461378402
The War Against the BBC: How an Unprecedented Combination of Hostile Forces Is Destroying Britain’s Greatest Cultural Institution... And Why You Should Care
Penguin /2021-02-01 Paperback / 528 Pages
isbn-10: 0141989408 / isbn-13: 9780141989402
Television and Its Audience (SAGE Communications in Society series)
Barwise, Patrick Ehrenberg, Andrew
SAGE Publications Ltd /1989-01-01 Paperback / 220 Pages
isbn-10: 0803981554 / isbn-13: 9780803981553
Beyond the Familiar: Long-Term Growth through Customer Focus and Innovation
Jossey-Bass /2011-04-11 Hardcover / 192 Pages
isbn-10: 0470976314 / isbn-13: 9780470976319
The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value by Thomas Barta (2016-09-22)
McGraw-Hill Education /2016-01-01 Hardcover
Advertising in a Recession: The Benefits of Investing for the Long Term
World Advertising Research Center /1999-07-01 Paperback / 160 Pages
isbn-10: 1841160431 / isbn-13: 9781841160436
Media (Predictions)
Barwise, Patrick Hammond, Kathy
Orion Publishing /1998-04-01 Paperback / 60 Pages
isbn-10: 0297819887 / isbn-13: 9780297819882
Unique Value: The Secret of All Great Business Strategies
Dunham, Andrea Marcus, Barry Stevens, Mark Barwise, Patrick
Macmillan Pub Co /1993T Hardcover
isbn-10: 0026144913 / isbn-13: 9780026144919
これからの10年はおもしろい―世界の頭脳が近未来を読み解く
Tankobon Hardcover
isbn-10: 4810426009 / isbn-13: 9784810426007