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Krzysztof Kubacki books & textbook

Segmentation in Social Marketing: Process, Methods and Application

Dietrich, Timo  Rundle-Thiele, Sharyn  Kubacki, Krzysztof  

Springer /2018-06-16 Paperback / 220 Pages
isbn-10: 9811094578 / isbn-13: 9789811094576
   

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Music, Markets and Consumption

Daragh O'Reilly  Gretchen Larsen  Krzysztof Kubacki  

Goodfellow Publishers /2013-05-31 Paperback / 156 Pages
isbn-10: 1908999527 / isbn-13: 9781908999528
   

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Beyond The Dark Arts: Advancing Marketing And Communication Theory And Practice

Brennan, Linda  Parker, Lukas  Divya, Garg  Kubacki, Krzysztof  Chorazy, Ella  Jackson, Michaela  

WSPC /2023-04-28 Hardcover / 334 Pages
isbn-10: 9811276056 / isbn-13: 9789811276057
   

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Formative Research in Social Marketing: Innovative Methods to Gain Consumer Insights

Kubacki, Krzysztof  Rundle-Thiele, Sharyn  

Springer /2018-06-16 Paperback / 298 Pages
isbn-10: 9811094551 / isbn-13: 9789811094552
   

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Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference (Developments ... of the Academy of Marketing Science)

Kubacki, Krzysztof  

Springer /2016-08-23 Paperback / 907 Pages
isbn-10: 3319364715 / isbn-13: 9783319364711
   

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The Routledge Companion to Marketing and Society (Routledge Companions in Marketing, Advertising and Communication)

Kubacki, Krzysztof  Parker, Lukas  Domegan, Christine  Brennan, Linda  

Routledge /2024-05-27 Paperback / 454 Pages
isbn-10: 1032325216 / isbn-13: 9781032325217
   

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Stakeholder Involvement in Social Marketing (Routledge Studies in Marketing)

Knox, Kathy  Kubacki, Krzysztof  Rundle-Thiele, Sharyn  

Routledge /2022-05-30 Paperback / 224 Pages
isbn-10: 0367641542 / isbn-13: 9780367641542
   

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Contemporary Issues in Social Marketing

Krzysztof Kubacki  Sharyn Rundle-Thiele  

Cambridge Scholars Publishing /2013-11-19 Hardcover / 260 Pages
isbn-10: 1443850241 / isbn-13: 9781443850247
   

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