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Kostelijk, Erik books & textbook

Marketing Analytics: Statistical Tools for Marketing and Consumer Behavior Using SPSS (Mastering Business Analytics)

Carvalho de Mesquita, José Marcos  Kostelijk, Erik  

Routledge /2021-11-02 Paperback / 200 Pages
isbn-10: 1032052198 / isbn-13: 9781032052199
   

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Brand Positioning: Connecting Marketing Strategy and Communications

Kostelijk, Erik  Alsem, Karel Jan  

Routledge /2020-02-13 Hardcover / 254 Pages
isbn-10: 036725011X / isbn-13: 9780367250119
   

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The Influence of Values on Consumer Behaviour: The value compass

Kostelijk, Erik  

Routledge /2016-08-03 Hardcover / 240 Pages
isbn-10: 1138676470 / isbn-13: 9781138676473
   

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