Jack B Haskins books & textbook
How to Evaluate Mass Communications: The Controlled Field Experiment
The Advertising Resarch Foundation /1979T Paperback / 96 Pages
Newspaper publishers look at research: its role in future changes, opportunities and Problems
Jack B Haskins; Barry M Feinberg
Newspaper Research Program; Syracuse University /1968T Paperback
Successful Advertising Research Methods
Haskins, Jack B. Kendrick, Alice
Natl Textbook Co Trade /1992T Hardcover / 453 Pages
isbn-10: 0844231894 / isbn-13: 9780844231891
