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Guercini, Simone books & textbook

Native and Immigrant Entrepreneurship: Lessons for Local Liabilities in Globalization from the Prato Case Study

Guercini, Simone  Dei Ottati, Gabi  Baldassar, Loretta  Johanson, Graeme  

Springer /2018-07-13 Paperback / 229 Pages
isbn-10: 3319829866 / isbn-13: 9783319829869
   

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Internationalization of Luxury Fashion Firms: Examining the Business Models of SMEs (Palgrave Advances in Luxury)

Runfola, Andrea  Milanesi, Matilde  Guercini, Simone  

Palgrave Macmillan /2022-12-09 Paperback / 216 Pages
isbn-10: 303088757X / isbn-13: 9783030887575
   

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Passion and Entrepreneurship: Contemporary Perspectives and New Avenues for Research

Baraldi, Enrico  Guercini, Simone  Lindahl, Marcus  Perna, Andrea  

Palgrave Macmillan /2021-09-01 Paperback / 256 Pages
isbn-10: 3030479358 / isbn-13: 9783030479350
   

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Marketing Automation and Decision Making: The Role of Heuristics and AI in Marketing

Guercini, Simone  

Edward Elgar Publishing /2025-03-28 Paperback / 184 Pages
isbn-10: 1035362694 / isbn-13: 9781035362691
   

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