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GATIGNON, Hubert books & textbook

Market Response and Marketing Mix Models: Trends and Research Opportunities (Foundations and Trends(r) in Marketing)

Bowman, Douglas  Gatignon, Professor Hubert  

Now Publishers /2010-05-15 Paperback / 90 Pages
isbn-10: 1601983549 / isbn-13: 9781601983541
   

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The INSEAD-Wharton Alliance on Globalizing: Strategies for Building Successful Global Businesses

Gatignon, Hubert  Kimberly, John R.  Gunther, Robert E.  

Cambridge University Press /2004-09-20 Hardcover / 474 Pages

   

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Markstrat3 - Simulacion Estrategica de Mercadotecnia (Spanish Edition)

Jean Claude Larreche, Hubert Gatignon  

International Thomson Editores /2001T Paperback
isbn-10: 9706860185 / isbn-13: 9789706860187
   

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Statistical Analysis of Management Data

Gatignon, Hubert  

Springer /2014-09-11 Paperback / 405 Pages
isbn-10: 1489984119 / isbn-13: 9781489984111
   

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Statistical Analysis of Management Data

Gatignon, Hubert  

Springer /2016-08-27 Paperback / 578 Pages
isbn-10: 1489977252 / isbn-13: 9781489977250
   

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Statistical Analysis of Management Data

Hubert Gatignon  

Springer /2003-01-01 Hardcover / 280 Pages
isbn-10: 1402073151 / isbn-13: 9781402073151
   

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Making Innovation Last: Volume 2: Sustainable Strategies for Long Term Growth

GATIGNON, Hubert  Gotteland, David  Haon, Christophe  

Palgrave Macmillan /2015-11-02 Hardcover / 475 Pages
isbn-10: 1137572639 / isbn-13: 9781137572639
   

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Making Innovation Last: Volume 1: Sustainable Strategies for Long Term Growth

GATIGNON, Hubert  Gotteland, David  Haon, Christophe  

Palgrave Macmillan /2015-11-02 Hardcover / 272 Pages
isbn-10: 1137560967 / isbn-13: 9781137560964
   

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Adstrat: An Advertising Decision Support System

Gatignon, Hubert  

Scientific Pr / Paperback
isbn-10: 0894261819 / isbn-13: 9780894261817
   

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Markstrat 2 (Includes 3.5 Inch Diskette)

Larreche, Jean-Claude & Gatignon, Hubert  

South-Western Pub /1990-01-31 Paperback
isbn-10: 0894261649 / isbn-13: 9780894261640
   

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