Fetscherin, M. books & textbook
Consumer Brand Relationships: Meaning, Measuring, Managing
Palgrave Macmillan /2016-08-27 Paperback / 321 Pages
isbn-10: 1349491012 / isbn-13: 9781349491018
China Rules: Globalization and Political Transformation
Alon, I. Chang, J. Fetscherin, M. Lattemann, C. McIntyre, J.
Palgrave Macmillan /2009-08-12 Hardcover / 328 Pages
isbn-10: 0230576257 / isbn-13: 9780230576254