De Pelsmacker, Prof Patrick books & textbook
Marketing Communications: A European Perspective by Prof Patrick De Pelsmacker (2006-12-08)
Prof Patrick De Pelsmacker; Prof Maggie Geuens; Joeri Van Den Bergh;
Financial Times/ Prentice Hall; 3 edition (2006-12-08) / Paperback
Multi Pack: Consumer Behavior and Managerial Decision Making:(International Edition) with Marketing Communications:A European Perspective: AND Marketing Communications, a European Perspective
Financial Times/ Prentice Hall /2004-08-05 Paperback
isbn-10: 1405810777 / isbn-13: 9781405810777
