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Butman, John books & textbook

Trading Up: Why Consumers Want New Luxury Goods--and How Companies Create Them

Silverstein, Michael J.  Fiske, Neil  Butman, John  

Penguin Publishing Group /2008-04-29 Paperback / 320 Pages
isbn-10: 1591840708 / isbn-13: 9781591840701
   

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Hardball: Are You Playing to Play or Playing to Win

George Stalk  Rob Lachenauer  John Butman  

Harvard Business Review Press /2004-10-01 Hardcover / 192 Pages
isbn-10: 1591391679 / isbn-13: 9781591391678
   

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Payback: Reaping the Rewards of Innovation

Andrew, James P.  Sirkin, Harold L.  Butman, John  

Harvard Business Review Press /2007-01-09 Hardcover / 228 Pages
isbn-10: 1422103137 / isbn-13: 9781422103135
   

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Breaking Out: How to Build Influence in a World of Competing Ideas

Butman, John  

Harvard Business Review Press /2013-05-21 Hardcover / 272 Pages
isbn-10: 1422172805 / isbn-13: 9781422172803
   

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New World, Inc.: The Making of America by England's Merchant Adventurers

Targett, Simon  Butman, John  

Little, Brown and Company /2018-03-20 Hardcover / 432 Pages
isbn-10: 0316307882 / isbn-13: 9780316307888
   

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Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market

Silverstein, Michael J.  Sayre, Kate  Butman, John  

Harper Business /2009-09-08 Hardcover / 336 Pages
isbn-10: 0061776416 / isbn-13: 9780061776410
   

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Treasure Hunt: Inside the Mind of the New Consumer

Silverstein, Michael J.  Butman, John  

Portfolio Hardcover /2006-05-04 Hardcover / 272 Pages
isbn-10: 1591841232 / isbn-13: 9781591841234
   

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Five Future Strategies You Need Right Now (Memo to the Ceo)

George Stalk  John Butman  

Harvard Business Review Press /2008-03-03 Hardcover / 120 Pages
isbn-10: 1422121267 / isbn-13: 9781422121269
   

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Globality: Competing with Everyone from Everywhere for Everything

Sirkin, Hal  Hemerling, Jim  Bhattacharya, Arindam  Butman, John  Rummel, Christian  

Hachette Audio /2009-06-03 Audio CD
isbn-10: 1600246125 / isbn-13: 9781600246128
   

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Townie

Butman, John  

Permanent Pr Pub Co /2002-08-01 Hardcover / 215 Pages
isbn-10: 1579620809 / isbn-13: 9781579620806
   

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