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Barnes University of Kentucky books & textbook

Advertising Account Planning

Pardun, Carol J.  Barnes University of Kentucky; coauthor Strategic Brand Communication Campaigns, Beth E.  Broyles, Sheri J.  

Rowman & Littlefield /2019-06-12 Paperback / 156 Pages
isbn-10: 1538114070 / isbn-13: 9781538114070
   

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Advertising Account Planning: New Strategies in the Digital Landscape

Boling, Kelli S.  Pardun, Carol J.  Barnes University of Kentucky; coauthor Strategic Brand Communication Campaigns, Beth E.  Broyles, Sheri J.  

Rowman & Littlefield Publishers /2025-02-15 Paperback / 206 Pages
isbn-10: 1538192861 / isbn-13: 9781538192863
   

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