Al Ries books & textbook
Positioning: The Battle for Your Mind
Al Ries Jack Trout Philip Kotler
McGraw Hill /2000-12-13 Paperback / 224 Pages
isbn-10: 0071373586 / isbn-13: 9780071373586
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
HarperBusiness /1994-04-27 Paperback / 143 Pages
isbn-10: 0887306667 / isbn-13: 9780887306662
The 22 Immutable Laws of Branding
Harper Business /2002-09T Paperback / 272 Pages
isbn-10: 0060007737 / isbn-13: 9780060007737
Positioning: The Battle for Your Mind, 20th Anniversary Edition
McGraw Hill /2001-01-18 Hardcover / 272 Pages
isbn-10: 0071359168 / isbn-13: 9780071359160
Focus: The Future of Your Company Depends on It
Harper Business /2005-09-27 Paperback / 320 Pages
isbn-10: 0060799900 / isbn-13: 9780060799908
Marketing Warfare: 20th Anniversary Edition: Authors' Annotated Edition
McGraw-Hill Education /2005-12-13 Hardcover / 240 Pages
isbn-10: 0071460829 / isbn-13: 9780071460828
Marketing Warfare by Ries, Al, Trout, Jack (November 1, 1986) Paperback
Paperback
War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It
Harper Business /2009-02-24 Hardcover / 304 Pages
isbn-10: 0061669199 / isbn-13: 9780061669194
Posicionamiento: El concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia
Al Ries Jack Trout Manuel Arbolí Gascón
McGraw Hill /1992-01-01 Paperback / 263 Pages