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Ailawadi, Kusum L. books & textbook

Getting Multi-Channel Distribution Right

Ailawadi, Kusum L.  Farris, Paul W.  

Wiley /2020-04-14 Hardcover / 384 Pages
isbn-10: 1119632889 / isbn-13: 9781119632887
   

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Advances in National Brand and Private Label Marketing: Fourth International Conference, 2017 (Springer Proceedings in Business and Economics)

Martínez-López, Francisco J.  Gázquez-Abad, Juan Carlos  Ailawadi, Kusum L.  Yagüe-Guillén, María Jesús  

Springer /2017-06-23 Paperback / 221 Pages
isbn-10: 3319597000 / isbn-13: 9783319597003
   

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