ISBN 3319386778 books & textbook
Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)
Rogers III, John C. Lamb Jr., Charles W. Dempsey, William A. Lewison, Dale M. Shul, Patrick L. Singh, Saraswati P.
Springer /2016-10-29 Paperback / 664 Pages
isbn-10: 3319386778 / isbn-13: 9783319386775
