ISBN 0470694270 books & textbook
Strategic Market Creation: A New Perspective on Marketing and Innovation Management
Wiley /2010-01-11 Paperback / 464 Pages
isbn-10: 0470694270 / isbn-13: 9780470694275
Wiley /2010-01-11 Paperback / 464 Pages
isbn-10: 0470694270 / isbn-13: 9780470694275