Shapiro, Benson P. books & textbook
Keeping Customers (Harvard Business Review Book)
Sviokla, John J. Shapiro, Benson P.
Harvard Business Review Press /1993-04-01 Hardcover / 416 Pages
isbn-10: 0875843336 / isbn-13: 9780875843339
Segmenting the Industrial Market
Thomas V. Bonoma Benson P. Shapiro
Lexington Books (D. C. Heath) /1983T Hardcover / 126 Pages
isbn-10: 0669065781 / isbn-13: 9780669065787
Seeking Customers (Harvard Business Review Book)
Shapiro, Benson P. John J. Sviokla Sviokla, John J.
Harvard Business Review Press /1993-04-01 Hardcover / 368 Pages
isbn-10: 0875843328 / isbn-13: 9780875843322
Sales Program Management: Formulation and Implementation
McGraw-Hill /1977T Hardcover / 512 Pages
isbn-10: 0070564132 / isbn-13: 9780070564138
Marketing Management: Principles, Analysis and Applications (Irwin Series in Marketing) by Shapiro Benson P. Dolan Robert J. Quelch John A. (1985-03-01) Hardcover
Hardcover
Mantendo Clientes
Campus /1900-01-01 Paperback
isbn-10: 8534603529 / isbn-13: 9788534603522
Business Marketing Strategy: Cases, Concepts and Applications (Hardcover)
Rangan, V. Kasturi Shapiro, Benson P. Moriarity, Rowland T., Jr.
Richard d Irwin /1994-12-31 Hardcover / 864 Pages
isbn-10: 025616911X / isbn-13: 9780256169119
Business Marketing Strategy: Concepts and Applications (MCGRAW HILL/IRWIN SERIES IN MARKETING)
Rangan, V. Kasturi Shapiro, Benson P. Moriarity, Rowland T., Jr.
Richard d Irwin /1995-01-05 Paperback / 192 Pages
isbn-10: 0256169101 / isbn-13: 9780256169102
Marketing Management Readings: From Theory to Practice, vol. 3 (Marketing Management Series)
Shapiro, Benson P. Dolan, Robert J. Quelch, John A.
Richard d Irwin /1600T Paperback
isbn-10: 0256031525 / isbn-13: 9780256031522
Seeking and Keeping Customers With Field Guide (2 Disks For Mac)
Shapiro, Benson P. Sviokla, John J.
Harvard Business School Pr / Software
isbn-10: 0875844421 / isbn-13: 9780875844428
