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Ozuem, Wilson books & textbook

Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands

Ozuem, Wilson  Patten, Elena  Azemi, Yllka  

Brown Walker Press (FL) /2019-12-01 Paperback / 386 Pages
isbn-10: 1627347402 / isbn-13: 9781627347402
   

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The Art of Digital Marketing for Fashion and Luxury Brands: Marketspaces and Marketplaces

Ozuem, Wilson  Ranfagni, Silvia  

Palgrave Macmillan /2021-07-18 Hardcover / 491 Pages
isbn-10: 3030703231 / isbn-13: 9783030703233
   

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Sustainable Marketing, Branding and CSR in the Digital Economy

Ozuem, Wilson  Ranfagni, Silvia  

Mdpi AG /2023-03-28 Hardcover / 120 Pages
isbn-10: 3036570969 / isbn-13: 9783036570969
   

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Digital Marketing Strategies for Value Co-creation: Models and Approaches for Online Brand Communities

Ozuem, Wilson  Willis, Michelle  

Palgrave Macmillan /2023-03-23 Paperback / 268 Pages
isbn-10: 3030944468 / isbn-13: 9783030944469
   

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Conceptualising Marketing Communication in the New Marketing Paradigm: A Postmodern Perspective

Ozuem, Wilson F  

Dissertation.com /2004-12-15 Paperback / 276 Pages
isbn-10: 1581122470 / isbn-13: 9781581122473
   

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Leveraging Computer-Mediated Marketing Environments

Bowen, Gordon  Ozuem, Wilson  

Business Science Reference /2018-12-26 Paperback / 500 Pages
isbn-10: 1522586164 / isbn-13: 9781522586166
   

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Digital Marketing Strategies for Fashion and Luxury Brands (Advances in Marketing, Customer Relationship Management, and E-Services)

Ozuem, Wilson  Azemi, Yllka  

Business Science Reference /2017-10-31 Hardcover / 400 Pages
isbn-10: 1522526978 / isbn-13: 9781522526971
   

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Competitive Social Media Marketing Strategies

Ozuem, Wilson  Bowen, Gordon  

Business Science Reference /2016-02-02 Hardcover / 340 Pages
isbn-10: 1466697768 / isbn-13: 9781466697768
   

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Computer-Mediated Marketing Strategies: Social Media and Online Brand Communities

Bowen, Gordon  Ozuem, Wilson  

Business Science Reference /2014-10-31 Hardcover / 430 Pages
isbn-10: 1466665955 / isbn-13: 9781466665958
   

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