MacStravic, Scott books & textbook
Case Studies in Niche Marketing: Real-World Ways to Reach Key Customer Groups
Cirillo, Anthony MacStravic, Scott Martin, Gail Bellman, Barbara Soon Lee, Michael Blackwell, Daria English, Joel and Rosenberg, Rob
HCPro, Inc /2008-09-24 Paperback / 125 Pages
isbn-10: 1601462662 / isbn-13: 9781601462664
Creating Consumer Loyalty in Healthcare (Management Series)
Health Administration Pr /1999T Paperback / 203 Pages
isbn-10: 1567931081 / isbn-13: 9781567931082
Marketing Health Care
Aspen Pub /1977T Hardcover
isbn-10: 0912862416 / isbn-13: 9780912862415
Beyond Patient Satisfaction: Building Patient Loyalty (American College of Healthcare Executives Management Series)
Health Administration Pr /1991-01-01 Hardcover / 279 Pages
isbn-10: 0910701709 / isbn-13: 9780910701709
Forecasting Use of Health Services: A Provider's Guide
Aspen Pub /1984T Hardcover / 320 Pages
isbn-10: 0894438573 / isbn-13: 9780894438578
Managing Health Care Demand
Aspen /1998-02-25 Paperback / 588 Pages
isbn-10: 0834209276 / isbn-13: 9780834209275