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Lilien, Gary books & textbook

Principles of Marketing Engineering and Analytics

Lilien, Gary L.  Rangaswamy, Arvind  De Bruyn, Arnaud  

DecisionPro, Inc. /2017-04-21 Paperback / 328 Pages
isbn-10: 0985764821 / isbn-13: 9780985764821
   

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32 Gun Frigate Essex: Building a Plank-on-Frame Model

Portia Takakjian  Gary Lilien  

Phoenix Pubns /1985T Paperback / 75 Pages
isbn-10: 096150210X / isbn-13: 9780961502102
   

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Marketing Models

philip-kotler-gary-l-lilien-k-sridhar-moorthy  

Prentice Hall /1992T Hardcover / 800 Pages
isbn-10: 0135446449 / isbn-13: 9780135446447
   

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Handbook of Business-to-Business Marketing (Research Handbooks in Business and Management series)

Lilien, Gary L.  Petersen, Andrew J.  Wuyts, Stefan  

Edward Elgar Publishing /2023-04-10 Paperback / 712 Pages
isbn-10: 180392361X / isbn-13: 9781803923611
   

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Calculus and Probability for Actuarial Students (Classic Reprint)

Lilien, Gary L.  

Forgotten Books /2012-06-15 Paperback / 160 Pages

   

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Principles of Marketing Engineering 2nd Edition

Lilien, Gary L.  Rangaswamy, Arvind  De Bruyn, Arnaud  

DecisionPro, Inc. /2012-07-25 Paperback / 286 Pages
isbn-10: 0985764805 / isbn-13: 9780985764807
   

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Marketing Engineering: Computer-Assisted Marketing Analysis and Planning (2nd Edition)

Lilien, Gary L.  Rangaswamy, Arvind  

Pearson College Div /2002-01-08 Hardcover / 518 Pages
isbn-10: 0130355496 / isbn-13: 9780130355492
   

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Handbook of Business-to-Business Marketing (Research Handbooks in Business and Management series)

Lilien, Gary L.  Grewal, Rajdeep  

Edward Elgar Publishing /2013-01-30 Paperback / 800 Pages
isbn-10: 1781005362 / isbn-13: 9781781005361
   

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Marketing Engineering, Revised Second Edition

Gary L. Lilien  Arvind Rangaswamy  

CreateSpace Independent Publishing Platform /2004-04-01 Paperback / 544 Pages
isbn-10: 1412022525 / isbn-13: 9781412022521
   

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A Repeat Purchase Diffusion Model: Bayesian Estimation and Control

Lilien, Gary L  Rao, Ambar G  Sloan School of Management  

Legare Street Press /2022-10-27 Hardcover / 56 Pages

   

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