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LUSCH, ROBERT books & textbook

The Service-dominant Logic of Marketing: Dialog, Debate, and Directions

Lusch, Robert F.  

Routledge /2006-02-01 Paperback / 468 Pages
isbn-10: 076561491X / isbn-13: 9780765614919
   

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Commercial Society: A Primer on Ethics and Economics (Economy, Polity, and Society)

Johnson University of Arizona, Cathleen  Lusch, Robert  Schmidtz Kendrick Professor of Philosophy University of Arizona, David  

Rowman & Littlefield Publishers /2019-10-04 Paperback / 354 Pages
isbn-10: 1786613565 / isbn-13: 9781786613561
   

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Service-Dominant Logic: Premises, Perspectives, Possibilities

Lusch, Robert F.  

Cambridge University Press /2014-01-30 Paperback / 252 Pages
isbn-10: 0521124328 / isbn-13: 9780521124324
   

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Retailing

Dunne, Patrick  Lusch, Robert  Carver, James  

Cengage Learning /2013-01-17 Hardcover / 720 Pages
isbn-10: 1133953808 / isbn-13: 9781133953807
   

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Retailing

Dunne, Patrick M.  Lusch, Robert F.  Carver, James R.  

Cengage Learning /2010-01-01 Hardcover / 648 Pages
isbn-10: 1439040818 / isbn-13: 9781439040812
   

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The SAGE Handbook of Service-Dominant Logic

Vargo, Stephen L.  Lusch, Robert F.  

SAGE Publications Ltd /2018-11-28 Hardcover / 800 Pages
isbn-10: 1526402831 / isbn-13: 9781526402837
   

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Ethics, Economy, and Entrepreneurship

Robert F. Lusch David Schmidtz Cathleen Johnson  

Sagent Labs /2017-01-01 Paperback / 309 Pages

   

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Retailing- 8ed-International Economy Edition

James Carver Robert F. Lusch Patrick Dunne  

Cengage Learning India Private Limited /1902-01-01 Paperback

   

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Retailing by Patrick Dunne (2013-01-28)

Patrick Dunne;James Carver;Robert F. Lusch  

South-Western College Publishing / Paperback

   

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