Harper W. Boyd ,Orville C. Walker, books & textbook
Marketing Management: A Strategic Decision-making Approach
Mullins, John Walker, Orville C. Boyd, Harper W.
McGraw-Hill College /2006T Paperback
isbn-10: 0071101098 / isbn-13: 9780071101097
Marketing Management: A Strategic, Decision-Making Approach
Harper W. Boyd ,Orville C. Walker,
Mcgraw-Hill Professional / Paperback
Marketing Strategy
Walker, Orville C. Boyd, Harper W. Larreche, Jean-Claude
McGraw-Hill College /1998-08-20 Paperback / 416 Pages
isbn-10: 0256261180 / isbn-13: 9780256261189
Marketing Management
Boyd, Harper W.; Walker, Orville C.; Larreche, Jean-Claude
McGraw-Hill Companies /1997T Paperback / 576 Pages
isbn-10: 0256226326 / isbn-13: 9780256226324
Marketing Strategy: Planning and Implementation
Walker, Orville C. Boyd, Harper W. Larreche, Jean-Claude
Richard d Irwin / Paperback
isbn-10: 0256222460 / isbn-13: 9780256222463
Marketing Strategy: A Decision-Focused Approach
Walker, Orville C Boyd, Jr., Harper W Mullins, John Larreche, Jean-Claude Boyd, Jr., Harper
McGraw-Hill/Irwin /2002-04-04 Paperback / 384 Pages
isbn-10: 0072553936 / isbn-13: 9780072553932
Marketing Management: A Strategic Approach with a Global Orientation
Boyd, Harper W., Jr.; Walker, Orville C.; Larreche, Jean C.
McGraw-Hill Higher Education /1997T Paperback / 640 Pages
isbn-10: 0071149376 / isbn-13: 9780071149372
Marketing Strategy
Orville C. Walker; John Mullins; Jr. Harper W Boyd
McGraw-Hill /2005-03-01 Paperback
isbn-10: 0071116745 / isbn-13: 9780071116749
Marketing Management
Harper W. Boyd Jr. Orville C. Walker Jr.
McGraw-Hill Education /2001-07-01 Paperback / 605 Pages
isbn-10: 0071123083 / isbn-13: 9780071123082