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Hagberg, Johan books & textbook

Digitalizing Consumption: How devices shape consumer culture (Routledge Interpretive Marketing Research)

Hagberg, Johan  Cochoy, Franck  McIntyre, Magdalena  Sörum, Niklas  

Routledge /2019-12-20 Paperback / 254 Pages
isbn-10: 0367875497 / isbn-13: 9780367875497
   

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Fixing Prices: A Century of Setting, Posting and Adjusting Retail Prices

Cochoy, Franck  Hagberg, Johan  Kjellberg, Hans  

Edward Elgar Publishing /2023-07-10 Hardcover / 242 Pages
isbn-10: 1803929243 / isbn-13: 9781803929248
   

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Digitalized Markets

Hagberg, Johan  Kjellberg, Hans  

Routledge /2023-09-25 Paperback / 122 Pages
isbn-10: 0367655713 / isbn-13: 9780367655716
   

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Marketing Performativity: Theories, practices and devices (Key Issues in Marketing Management)

Mason, Katy  Kjellberg, Hans  Hagberg, Johan  

Routledge /2018-10-18 Paperback / 250 Pages
isbn-10: 0367109506 / isbn-13: 9780367109509
   

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