ISBN 9780133381641 books & textbook
Selling Blue Elephants: How to Make Great Products that People Want BEFORE They Even Know They Want Them (paperback)
Moskowitz Ph.D, Howard R. Gofman, Alex
FT Press /2007-04-11 Paperback / 252 Pages
isbn-10: 0133381641 / isbn-13: 9780133381641
